AI Insights · Timothy · July 2025
Top 5 Consumer Finance Apps in Australia Q2 2025: Unified Platform Performance
Explore the performance of top consumer finance apps in Australia during Q2 2025, with insights on downloads, revenue, and active users from Sensor Tower.
In the second quarter of 2025, the performance of the leading consumer finance applications in Australia on a unified platform showcased varied trends in downloads, revenue, and active user engagement. Here's a detailed look at the top five apps based on data from Sensor Tower.
Splitwise saw a consistent climb in weekly revenue, peaking at approximately $3.2K in late June. Its downloads fluctuated, with a high of around 6.4K in the week of June 23. The app's active user base started strong at over 139K, but dipped to approximately 124K by the end of the quarter.
YNAB experienced a slight decline in weekly revenue early in the quarter, but managed a recovery, ending June with earnings around $2.4K. Downloads remained relatively stable, hovering around 700 to 800 weekly, while active users saw a gradual decline from 5.5K to 4.2K.
WeMoney: Pay off debt faster had weekly revenue peaking at $2.2K in the final week of June. The downloads decreased over the quarter, starting at 4.4K and dropping to 2.6K. However, its active user base remained robust, maintaining numbers around 65K to 67K.
Spendi | Spend, Enter, Win showed a varied revenue trend, with a peak at $1.7K mid-April but declined to around $1.1K by the end of June. Download numbers were low, with a maximum of 226 in early May, dropping to near-zero towards the quarter's end.
Crunchr Receipt Scanner had a modest revenue increase, closing the quarter at approximately $1.7K. Though downloads were minimal, peaking at 177 at the start and end of the quarter, it maintained a steady presence in the market.
For more detailed insights and analysis, visit Sensor Tower.